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Strategy, formerly known as MicroStrategy, is a business intelligence and analytics firm known for its data analytics software and significant Bitcoin investments. It helps organizations analyze data, make informed decisions, and is a leading corporate Bitcoin holder. Its software division provides a cloud-based, AI + BI analytics solution that seeks to consolidate data, offer controlled semantic accessibility, and facilitate massive and real-time insights across companies.
Launch Date
Jan-1989
Company Size
Large (250 & Above)



Michael Saylor, sanju bansal, Thomas Spahr and 12 Others
Tysons Corner, Virginia, United States