REET MATTA

Reet Matta is a Digital Evangelist at DIB’s Acquisition, where she excels in the realm of digital marketing and growth strategies. With a keen focus on leveraging technology and innovative approaches, Reet is at the forefront of driving digital transformation within the organization. Her expertise extends to crafting data-driven marketing campaigns that not only attract but also retain users effectively. One of Reet's recent groundbreaking initiatives involves the introduction of a new feature tailored specifically for 7-day unnotified app users. This strategic move aims to boost user engagement and retention rates by targeting a segment that often requires specialized attention. By implementing this targeted approach, Reet is demonstrating her commitment to enhancing the user experience and maximizing the impact of digital acquisition efforts