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Sam Degaetano
Creative Directorat BitStarz Casino
Explore Sam Degaetano's career as Creative Director at BitStarz Casino, covering marketing and creative strategy.
User Info
Sam Degaetano is a creative and marketing professional with the expertise of blending creative direction, branding strategy, digital marketing, and community management together. His experience covers various fields such as the field of iGaming, branding, campaigns, and digital products, mainly on how to put creative ideas into marketing campaigns.
At present, Sam works as the Creative Director of BitStarz Casino & Cashy and is leading a multidisciplinary team of 25 people, which includes design, animation, copywriting, CRM, and social media. Along with his professional life, he has also involved himself in the world of entrepreneurship and ecological activities through his companies of Permanido and Żibel.
Quick Facts about Sam Degaetano:
|
Field |
Details |
|
Full Name |
Sam Degaetano |
|
Current Position |
Creative Director |
|
Current Company |
|
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Industry |
iGaming, Creative, Marketing, Branding |
|
Location |
Sicily, Italy |
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Professional Experience |
10+ years across creative direction, marketing, branding, community management, and digital strategy |
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Education |
BFA (Honours) in Digital Arts, University of Malta |
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Previous Roles |
Marketing Consultant, Marketing & Community Manager, Brand and Campaign Manager, Marketing Executive |
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Core Expertise |
Creative Direction, Brand Strategy, Digital Marketing, Brand Awareness, Community Management, Marketing Strategy, Business Development |
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Specialized Areas |
Brand Development, Campaign Management, Creative Strategy, Community Growth, Digital Experience |
Current Focus |
Creative direction, brand development, and marketing leadership across BitStarz Casino and Cashy |
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Languages |
English, Italian |
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Certification |
Beginner's Guide to Agile in Jira Badge |
Career Overview of Sam Degaetano:
Sam Degaetano has developed an interdisciplinary career in the fields of creative direction, marketing, branding, and community management, moving from marketing-related positions to senior positions in the iGaming industry. Among his professional experience, Sam worked for such companies as betFIRST, AvatarUX Studios, Garmmo, and Permanido. His responsibilities included formulating strategies for brands, executing marketing plans, managing the creative team, and handling various digital and community-related assignments. In October 2024, Sam began his professional journey with BitStarz Casino as Creative Director in the crypto iGaming industry.
Timeline of Events / Career Highlights:
| Year | Career Timeline |
|---|---|
| 2014 | Graduated from a BTEC Extended Diploma in Design Crafts, laying early foundations in art, design, and visual communication. |
| 2015 | Began studies for Digital Arts at the University of Malta, gaining experience in both digital creation and visual arts. |
| 2017 | Co-founded Żibel, an environmental project that revolves around the cleaning up of the seas and promoting environmental awareness in Malta. |
| 2020 | Served as Marketing Consultant for Garmmo, specializing in branding, marketing, digital channels, and business development. |
| 2021 | Worked as Marketing & Community Manager at AvatarUX Studios, specializing in community management, streaming projects, marketing, PR, SEO, and stakeholder relations. |
| 2022 | Founded Permanido in Sicily by combining agriculture, branding, and hospitality with an eco-farm project. |
| 2023 | Permanido was officially established as a regenerative eco-farmstay. |
| 2024 | Sam continues to be actively involved with Permanido, physically developing and operating the Sicilian farm while maintaining his remote technology and iGaming career. |
| 2025–2026 | Continues as Creative Director at BitStarz Casino, contributing to creative strategy, brand development, and marketing initiatives within the iGaming and crypto casino sector. |
Professional's Details
Current Company
BitStarz Casino
Role
Creative Director
Contact Details
Italy Car Rent, Via Fontanarossa, Catania, Sicilia 95100, Italy
Social Media
Expertise
Company Name | Investor Category | Invested Date | Funding Round | Invested Fund |
|---|---|---|---|---|
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